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Michelle Zive

Michelle ZivePrincipal Investigator Network for a Healthy California
Contact Information


Research and Teaching Interests

Michelle Murphy Zive is the Principal Investigator of the Network for a Healthy California (San Diego/Imperial County) a social marketing campaign dedicated to improving fruit and vegetable intake, physical activity, food security and disease prevention. Her research interests include obesity prevention, community health and food security. She is especially interested in translational research that is finding ways to apply what is learned in controlled research studies and translating those into useful strategies in the community.



B.S., Long Beach State University, Dietetics/Food


M.S., San Diego State University, Nutritional Sciences

Honors and Awards


Employee of the Year Nominee, Pediatrics Department, UC San Diego


Excellence in Research Award—California Dietetic Association

Most Recent Publications

  • Torres K, Zive MM, Scolari R, Olshefsky AM, Zuniga ML. Acceptance of a Nutrition Curriculum for HIV-positive Latinos Living on the US-Mexico Border, J Transcultural Nursing. 2008, 19(2):107-113
  • Olshefsky AM, Zive MM, Scolari R, Zuniga ML. Promoting HIV risk awareness and testing in Latinos living on the US-Mexico border: The “Tu No Me Conoces” social marketing campaign. AIDS: Ed Prev 2007 Sept-Oct; 19(5)
  • Reaves L, Steffen LM, Dwyer JT, Webber LS, Lytle LA, Feldman HA, Hoelscher DM, Zive MM, Osganian SK. Vitamin supplement intake is related to dietary intake and physical activity: The Child and Adolescent Trial fo Cardiovascular Health (CATCh). J Am Diet Assoc. 2006 Dec; 106
  • Elder, J.P., Ayala, G.X., Campbell, N.R., Arredondo, E.M., Slymen, D.J., Baquero, B., Zive, M., Ganiats, T.G., & Engelber, M. Long-term effects of a Communication Intervention for Spanish-Dominant Latinas. Am J Prev Med. 2006 Aug; 31(2):159-166
  • Lutsey PI, Steffen LM, Feldman HA, Hoelscher DH, Webber LS, Luepker RV, Lytle LA, Zive M. Osganian Serum homocysteine is related to food intake in adolescents: the Child and Family Trial for Cardiovascular Health. Am J Clin Nutr. 2006; Jun (6): 1380-6
  • Adams MA, Pelletier RL, Zive MM, Sallis JF. Salad bars and fruit and vegetable consumption in elementary schools: a plate waste study. J Am Diet Assoc. 2005 Nov; 105 (11):1789-92.
  • Sallis JF, McKenzie TL, Conway TL, Elder JP, Prochaska JJ, Brown M, Zive MM, Marshall SJ, Alcaraz JE. Environmental interventions for eating and physical activity: a randomized control study in schools. American Journal of Preventive Medicine. 2003; 24(3): 209-17.
  • Osganian SK, Hoelscher DM, Zive M, Mitchell PD, Snyer P, Webber LS. Maintenance of effects of the eat smart food service program: results from the CATCH study. Health Education Behavior. 2003; 30(4):418-33.
  • Zive MM, Elder JP, Prochaska JJ, Conway TL, Pelletier RL, Marshall S, Sallis JF. Sources of dietary fat in middle schools. Preventive Medicine. 2002; 35: 376-82.
  • Zive MM, Berry CC, Sallis JF, Frank GC, & Nader PR. Tracking of dietary intake in Anglo and Mexican Americans from Ages 4 to Age 12. Journal of American Dietetic Association. 2002;102: 683-9.
  • Zive MM, Pelletier RL, Sallis JF, Elder JP. An environmental intervention to improve a la carte foods at middle schools. Journal of the American Dietetic Association. 2002; 102(3 Suppl):S76-8.
  • Smith KW, Hoelscher DM, Lytle LA, Dwyer JT, Nicklas TA, Zive MM, Clesi AL, Garceau AO, Stone EJ. Reliability and validity of the Child and Adolescent Trial for Cardiovascular Health (CATCH) Food Checklist: a self-report instrument to measure fat and sodium intake by middle school students. Journal of the American Dietetic Association. 2001;101(6):635-47
  • Dwyer JT, Evans M, Stone EJ, Feldman HA, Lytle L, Hoelscher D, Johnson C, Zive MM, Yang M. Adolescents’ eating patterns influence their nutrient