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ACTRI-Supported Ethics Forum: My Brain Made Me Buy It

The Neuroethics of Advertising

October 8, 2018—The consumer neuroscience industry is entering its second decade and continuing to grow thanks to increased acceptance by advertisers looking to better understand consumers' preferences and decision making. However, more questions and concerns are being raised as advertising techniques challenge social and ethical boundaries.


Carl Marci, MD
Chief Neuroscientist
Nielsen Consumer Neuroscience
Faculty, Harvard Medical School

Read Montague, PhD
Human Neuroimaging Lab and Computational Psychiatry Unit
Virginia Tech Carilion Research Institute

Uma R. Karmarkar, PhD
Assistant Professor
Rady School of Management and
School for Global Policy
UC San Diego


Thursday, November 1, 2018
5:30 p.m. to 7 p.m.


Shiley Special Events Suite
Central Public Library
330 Park Blvd
San Diego, CA
This is a FREE event. Advanced registration is required.

Supported by the Center for Ethics in Science and Technology at UC San Diego and ACTRI.